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REPEATEDLY PROCESSING ATTRIBUTES OF PRODUCTS IMPACTS PURCHASING PERFORMANCE: AN FNIRS STUDY
THE EFFECT OF NEGATIVE INFORMATION ON PURCHASE REJECTION: AN fNIRS STUDY
THE INFLUENCE OF POSITIVELY EVALUATIVE ATTRIBUTES ON PURCHASING DECISIONS
HABIT, EMULATION, AND SURVIVAL IN THE SUPERMARKET
Consumer evaluations of multiple price changes over time versus a single dollar equivalent price change
PURCHASE INTENTION AFTER EXPOSURE TO SAME VERSUS DIFFERENT ATTRIBUTES OF BRAND-NAME PRODUCTS: AN FNIRS STUDY
Consumer varied purchasing behavior: Definition, taxonomy and scale development
Tailored vs. invasive advertising: an empirical examination of antecedents and outcomes of consumers’ attitudes toward personalized advertising
Level of consumer acculturation and the moderating effects of place of birth, and dominant culture on attitudes toward money
Validating the search, experience, and credence product classification framework in a model of patronage intentions
Perceived Risk and Consumer Adoption of Service Innovations
User Behavior Modeling in Online Display Advertising
Net transaction value: Toward a unified theory of buyer decision-making
relationship between employee job satisfaction and key customer outcomes: A study among temporary workers
How green is the mouse?
Viral advertising
impact of IT security psychological climate on salient user beliefs toward IT security
enhanced model for measuring service quality
The Influence of Consumers' Perspectives of Transaction Costs in Business-to-Consumer Markets, their Risk-bearing Propensity, and the Categories of Goods purchased on Consumers' Preference of Shopping Medium
Nietzsche at the mall: deconstructing the consumer

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