Current Search: African American businesspeople (x)
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Title
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FACTORS CONTRIBUTING TO THE ENROLLMENT OF DISADVANTAGED (ESPECIALLY BLACK) IN JUNIOR COLLEGE MARKETING AND RELATED MANAGEMENT PROGRAMS.
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Creator
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SENNING, WILLIAM C., Florida Atlantic University
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Abstract/Description
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Sample populations, the disadvantaged (especially black) and business firms were surveyed to learn the perceptions held by each toward the employment of disadvantaged junior college graduates. Findings were analyzed and tested by x^2 to isolate perceptual differences. Results showed entry level wages expected compared to those paid; relation of education to promotion; persons of influence in career choices; and changes in employment attitudes toward business careers in the past five years by...
Show moreSample populations, the disadvantaged (especially black) and business firms were surveyed to learn the perceptions held by each toward the employment of disadvantaged junior college graduates. Findings were analyzed and tested by x^2 to isolate perceptual differences. Results showed entry level wages expected compared to those paid; relation of education to promotion; persons of influence in career choices; and changes in employment attitudes toward business careers in the past five years by blacks and businessmen. There were different perceptions held by each group. Suggestions were made to help the teacher to act as a coordinator to reduce the gap between the disadvantaged (especially black) and employment in marketing and allied business careers.
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Date Issued
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1972
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PURL
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http://purl.flvc.org/fcla/dt/11739, http://purl.flvc.org/fau/fd/FADT11739
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Subject Headings
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African American businesspeople, African Americans--Education--Florida, Minorities--Education--Florida
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Format
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Document (PDF)