Current Search: Online social networks (x)
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- Title
- INSTAGRAM’S LIMINAL SPACES FOR ONLINE IMPRESSION MANAGEMENT: AN INVESTIGATION OF FINSTA ACCOUNT USAGE.
- Creator
- Amaral, Joshua, Veenstra, Aaron, Florida Atlantic University, School of Communication and Multimedia Studies, Dorothy F. Schmidt College of Arts and Letters
- Abstract/Description
-
This thesis examines the multifarious presentation of one’s identity on a singular social network site through their usage of both “finsta” and “rinsta” accounts on Instagram. A rinsta is one’s primary and more public Instagram account. A finsta is a highly privatized secondary Instagram account that functions as a liminal space for users’ impression management engagements. In-depth interviews were conducted with participants who identified as having created a finsta account and thematic...
Show moreThis thesis examines the multifarious presentation of one’s identity on a singular social network site through their usage of both “finsta” and “rinsta” accounts on Instagram. A rinsta is one’s primary and more public Instagram account. A finsta is a highly privatized secondary Instagram account that functions as a liminal space for users’ impression management engagements. In-depth interviews were conducted with participants who identified as having created a finsta account and thematic analysis was subsequently employed to understand how they conceptualized their motivations and behaviors within their constructed networks. It was found that users were motivated to create and maintain a finsta by a desire for privacy, social inclusion, and the freedom to generate content that would be considered socially unacceptable on rinsta. This socially unacceptable content was often humorous or emotionally expressive. Finstas are also characterized by in-depth communal interactions in comparison with the more superficial interactions on rinsta.
Show less - Date Issued
- 2021
- PURL
- http://purl.flvc.org/fau/fd/FA00013702
- Subject Headings
- Finsta, Instagram (Online social network), Privacy
- Format
- Document (PDF)
- Title
- ONLINE BRAND COMMUNITIES, INTERACTIVE COMMUNICATION, AND RETENTION.
- Creator
- Brynildsen, Gina, Sashi, C.M., Florida Atlantic University, Department of Marketing, College of Business
- Abstract/Description
-
An estimated 90% of U.S. companies including Tesla, 3M, McDonald’s, and UnitedHealth Group use social media such as Facebook, Instagram, and Snapchat to connect with consumers and form community around their brands; yet little is known about the effects of different social media structures on consumer-brand relationships. The purpose of this research is to understand the unique nature of firm-hosted online brand communities on social networking sites and how they can be used to retain...
Show moreAn estimated 90% of U.S. companies including Tesla, 3M, McDonald’s, and UnitedHealth Group use social media such as Facebook, Instagram, and Snapchat to connect with consumers and form community around their brands; yet little is known about the effects of different social media structures on consumer-brand relationships. The purpose of this research is to understand the unique nature of firm-hosted online brand communities on social networking sites and how they can be used to retain customers. We review the literature on online brand communities as a tool for building relationships and apply network theory to understanding firm-hosted online brand communities on social networking sites. Relationship marketing provides a framework for how consumer-brand relationships are developed, built, and maintained. Network theory explains how different network structures interact with network processes to produce specific outcomes for individuals and groups.
Show less - Date Issued
- 2019
- PURL
- http://purl.flvc.org/fau/fd/FA00013360
- Subject Headings
- Social media, Online social networks, Customer loyalty, Relationship marketing, Brand loyalty, Online chat groups
- Format
- Document (PDF)
- Title
- Social networks and personality in a Liberal Arts College.
- Creator
- Gopaldas, Amrita, Lanning, Kevin
- Date Issued
- 2012-04-06
- PURL
- http://purl.flvc.org/fcla/dt/3350905
- Subject Headings
- Online social networks, Identity (psychology), Social perception, Self-perception, Interpersonal communication, Psychological aspects
- Format
- Document (PDF)
- Title
- Social networks and personality in a liberal arts college.
- Creator
- Gopaldas, Amrita, Harriet L. Wilkes Honors College
- Abstract/Description
-
In this study, relationships between social networks and personality in a small liberal arts college were examined. Participants were asked to list members of their social networks, the activities in which they participated, and to complete the Sentence Completion Test (SCT), and the California Psychological Inventory (CPI). On the CPI, individuals with high scores on measures related to extraversion (particularaly the CPI Sociability scale) will have a greater network size and report a...
Show moreIn this study, relationships between social networks and personality in a small liberal arts college were examined. Participants were asked to list members of their social networks, the activities in which they participated, and to complete the Sentence Completion Test (SCT), and the California Psychological Inventory (CPI). On the CPI, individuals with high scores on measures related to extraversion (particularaly the CPI Sociability scale) will have a greater network size and report a larger number of activities. In additon, the extent to which participants formed relationships with individuals with similar levels of ego development, and similar personality profiles, that is, the degree of homophily in relationships were evaluated. Finally, it was examined whether this homophily increased over time, that is, whether students increasingly gravitated towards others with similar personalities during the college years.
Show less - Date Issued
- 2012
- PURL
- http://purl.flvc.org/FAU/3359293
- Subject Headings
- Online social networks, Psychological aspects, Identity (Psychology), Interpersonal communication, Social perception, Self-perception
- Format
- Document (PDF)
- Title
- Enhancing the effectiveness of online video advertising through interactivity.
- Creator
- Robinson, Arnold, Korgaonkar, Pradeep, Florida Atlantic University, College of Business, Department of Marketing
- Abstract/Description
-
This research examines how incorporating interactivity into online video advertisements effects the following key marketing dependent variables: a) Involvement with the Advertisement, b) Ad Recall, c) Attitude towards the website, d) Attitude towards the Advertisement, e) Attitude towards the Brand, and f) Purchase Intention. Deriving from past Interactivity research, three important facets of interactivity are identified; User Control, Two-way Communication and Synchronicity. In order to...
Show moreThis research examines how incorporating interactivity into online video advertisements effects the following key marketing dependent variables: a) Involvement with the Advertisement, b) Ad Recall, c) Attitude towards the website, d) Attitude towards the Advertisement, e) Attitude towards the Brand, and f) Purchase Intention. Deriving from past Interactivity research, three important facets of interactivity are identified; User Control, Two-way Communication and Synchronicity. In order to test an Internet based 2 (User Control: high or low) X 2 (two-way communication: high or low) X 2 (synchronicity: high or low) between subjects experimental design, 8 different online video platforms were created. The online video experiment was administered to approximately 400 students in a large South-Eastern school. Overall the findings regarding interactivity in online video advertising found no significant effect of synchronicity on the dependent variables. There was however a significant interaction effect of user control and two-way communication on the dependent variables. These interaction effects were examined further with a cell means multiple comparison analysis. User control and two-way communication were found to have a significant interaction effect on ad recall, purchase intention and attitude towards the brand. User control had a significant effect on involvement and two-way communication had a significant effect on attitude towards the website. There was no effect of UC or TWC on attitude towards the ad.
Show less - Date Issued
- 2014
- PURL
- http://purl.flvc.org/fau/fd/FA00004156, http://purl.flvc.org/fau/fd/FA00004156
- Subject Headings
- Internet advertising, Internet videos, Marketing -- Graphic methods, Marketing -- Management, Online social networks, Social media
- Format
- Document (PDF)
- Title
- Patterns for secure interactions in social networks in Web 2.0.
- Creator
- Marin, Carolina, College of Engineering and Computer Science, Department of Computer and Electrical Engineering and Computer Science
- Abstract/Description
-
A social network is a structure of individuals and organizations, which are connected by one or more types of interdependency, such as friendship, affinity, common interests or knowledge. Social networks use Web 2.0 technology, which is mostly based on a service-oriented architecture. We are studying patterns for social networks in this environment. A pattern is an encapsulated solution to a software problem in a given context, secure threats are possible in this context. We present a...
Show moreA social network is a structure of individuals and organizations, which are connected by one or more types of interdependency, such as friendship, affinity, common interests or knowledge. Social networks use Web 2.0 technology, which is mostly based on a service-oriented architecture. We are studying patterns for social networks in this environment. A pattern is an encapsulated solution to a software problem in a given context, secure threats are possible in this context. We present a collection of patterns associated with the most important aspects of social networks, with emphasis on controlling the actions of the users of these networks.
Show less - Date Issued
- 2012
- PURL
- http://purl.flvc.org/FAU/3342203
- Subject Headings
- Web 2.0, Computer network architectures, Online social networks, Security measures, Social media, Pattern recognition systems
- Format
- Document (PDF)
- Title
- Bilingual Sentiment Analysis of Spanglish Tweets.
- Creator
- Serrano, Melissa, Shankar, Ravi, Florida Atlantic University, College of Engineering and Computer Science, Department of Computer and Electrical Engineering and Computer Science
- Abstract/Description
-
Sentiment Analysis has been researched in a variety of contexts but in this thesis, the focus is on sentiment analysis in Twitter, which poses its own unique challenges such as the use of slang, abbreviations, emoticons, hashtags, and user mentions. The 140-character restriction on the length of tweets can also lead to text that is difficult even for a human to determine its sentiment. Specifically, this study will analyze sentiment analysis of bilingual (U.S. English and Spanish language)...
Show moreSentiment Analysis has been researched in a variety of contexts but in this thesis, the focus is on sentiment analysis in Twitter, which poses its own unique challenges such as the use of slang, abbreviations, emoticons, hashtags, and user mentions. The 140-character restriction on the length of tweets can also lead to text that is difficult even for a human to determine its sentiment. Specifically, this study will analyze sentiment analysis of bilingual (U.S. English and Spanish language) Tweets. The hypothesis here is that Bilingual sentiment analysis is more accurate than sentiment analysis in a single language (English or Spanish) when analyzing bilingual tweets. In general, currently sentiment analysis in bilingual tweets is done against an English dictionary. For each of the test cases in this thesis’ experiment we will use the Python NLTK sentiment package.
Show less - Date Issued
- 2017
- PURL
- http://purl.flvc.org/fau/fd/FA00004877, http://purl.flvc.org/fau/fd/FA00004877
- Subject Headings
- Twitter., Online social networks., Connotation (Linguistics), Mass media--Audiences., Spanish language--Usage.
- Format
- Document (PDF)
- Title
- Social Interaction on Facebook.
- Creator
- Hanrahan, Jeffrey, Maniaci, Michael, Florida Atlantic University, Charles E. Schmidt College of Science, Department of Psychology
- Abstract/Description
-
How we share our good news with people can have a significant effect on our lives. Sharing good news on social media sites involves a process called capitalization. Capitalization has been shown to increase well-being when others provide appropriate responses in face-to-face interactions. To see if this effect on well-being extends to our online presence, this study utilized the social media site Facebook to observe if capitalization predicted well-being and relationship satisfaction. This...
Show moreHow we share our good news with people can have a significant effect on our lives. Sharing good news on social media sites involves a process called capitalization. Capitalization has been shown to increase well-being when others provide appropriate responses in face-to-face interactions. To see if this effect on well-being extends to our online presence, this study utilized the social media site Facebook to observe if capitalization predicted well-being and relationship satisfaction. This study used data collected from 137 participants recruited from an undergraduate participant pool and from Amazon Mechanical Turk. Consistent with hypotheses, participants who reported receiving active and constructive responses after sharing a positive event on Facebook also reported greater personal well-being and relationship satisfaction. Although future experimental research is needed to establish causality, the current results suggest that the ways in which friends respond to social media posts are associated with personal and relationship well-being.
Show less - Date Issued
- 2016
- PURL
- http://purl.flvc.org/fau/fd/FA00004602, http://purl.flvc.org/fau/fd/FA00004602
- Subject Headings
- Social media., Online social networks., Social networks--Psychological aspects., Social networks--Health aspects., Mobile communication systems--Social aspects., Human-computer interaction--Psychological aspects., Information society., Interpersonal communication--Psychological aspects.
- Format
- Document (PDF)
- Title
- Like, Follow, Share.
- Creator
- Goodarzi, Naghmeh, Afanador Llach, Camila, Florida Atlantic University, Dorothy F. Schmidt College of Arts and Letters, Department of Visual Arts and Art History
- Abstract/Description
-
My intention for this show is to explore the effect of alienation that ironically is being produced by social media. The principal concept is developed around shame, sharing, and notoriety on three different social media platforms, including Facebook, Instagram, and Telegram. This show explores the social media perception of myself in the realms of human interaction, identity, and memory in social media through the critical appropriation of the languages of design and photography. The...
Show moreMy intention for this show is to explore the effect of alienation that ironically is being produced by social media. The principal concept is developed around shame, sharing, and notoriety on three different social media platforms, including Facebook, Instagram, and Telegram. This show explores the social media perception of myself in the realms of human interaction, identity, and memory in social media through the critical appropriation of the languages of design and photography. The installation with four Facebook profile pictures in large scale and framed looks at the way a personal image can convey the impression of widely different personalities. The selections of personal exchanges over Facebook and Instagram show the degree to which social media creates its own visual language and mode of communication, which sometimes becomes separated from reality and intention. The show extends its reach to performance and direct interaction with the viewer through the availability of stickers for comments by the profile pictures and a third area, where viewers can write or draw their own messages through the simple medium of chalk, which can then be rendered in virtual form through posts on a specially created webpage. The viewer should thus be challenged to ask, to what degrees do words and images communicate the essence of our selves and our own will.
Show less - Date Issued
- 2016
- PURL
- http://purl.flvc.org/fau/fd/FA00004731, http://purl.flvc.org/fau/fd/FA00004731
- Subject Headings
- Self-presentation., Online social networks., Social media--Semiotics., Digital communications--Social aspects., Digital media--Social aspects., Internet--Social aspects., Visual communication--Digital techniques., Emoticons., Social conflict in mass media., .
- Format
- Document (PDF)
- Title
- Focusing on the local, connecting to the global: the role and success of local media stations in Kargil.
- Creator
- Khan, Abdul Nasir, Fejes, Fred A., Florida Atlantic University, Dorothy F. Schmidt College of Arts and Letters, School of Communication and Multimedia Studies
- Abstract/Description
-
This thesis is a study of the role of local television stations in Kargil (India), which investigates whether the success of local media in Kargil is a result of fulfilling the needs and desires of the local community, using the methods of content analysis, interviews, and surveys. Kargili local television stations have adopted global media technologies for disseminating their programs, but at the same time have changed some of the television convention to feed their needs and expectations of...
Show moreThis thesis is a study of the role of local television stations in Kargil (India), which investigates whether the success of local media in Kargil is a result of fulfilling the needs and desires of the local community, using the methods of content analysis, interviews, and surveys. Kargili local television stations have adopted global media technologies for disseminating their programs, but at the same time have changed some of the television convention to feed their needs and expectations of local viewers. The forces of globalization have not only exposed places like Kargil to new technologies, but it has given them an opportunity to participate in new discourses, to create a local media that is being used to address the specific concerns and problems of the local community.
Show less - Date Issued
- 2015
- PURL
- http://purl.flvc.org/fau/fd/FA00004449, http://purl.flvc.org/fau/fd/FA00004449
- Subject Headings
- Kargil (India)--Social aspects., Jammur and Kashmir (India)--Social aspects., Mass media--Kargil (India)--Social aspects., Mass media--Kargil (India)--Moral and ethical aspects., Online social networks--Influence.
- Format
- Document (PDF)
- Title
- Resistance is Never Futile: Un-sporting Surfing as Radical Female Behavior.
- Creator
- Schipper, Katherine E., Hinshaw, Wendy, Florida Atlantic University, Dorothy F. Schmidt College of Arts and Letters, Department of English
- Abstract/Description
-
Using the narrative imagery of Instagram and the cultural narrative of the Olympics, I explore the role of agency and autonomy in modern sport with a focus on the commercial and institutional arms of surfing. This project is an attempt to evaluate visual and cultural narrative from the perspective of a literary scholar and to root theory and philosophy in issues that go beyond scholarship and academics. In chapter one, I use sports sociologists Jennifer Hargreaves and Krista Comer as well as...
Show moreUsing the narrative imagery of Instagram and the cultural narrative of the Olympics, I explore the role of agency and autonomy in modern sport with a focus on the commercial and institutional arms of surfing. This project is an attempt to evaluate visual and cultural narrative from the perspective of a literary scholar and to root theory and philosophy in issues that go beyond scholarship and academics. In chapter one, I use sports sociologists Jennifer Hargreaves and Krista Comer as well as Jean Kilbourne and Rosalind Gill to illuminate and explore two surf-centric Instagram accounts, both of which imagine a story of surfing through a mostly visual medium. In chapter two, I turn to Elizabeth Grosz and Michel Foucault to help explore the institutionalized arm of surfing through its recent inclusion in the Olympic Games.
Show less - Date Issued
- 2017
- PURL
- http://purl.flvc.org/fau/fd/FA00004844, http://purl.flvc.org/fau/fd/FA00004844
- Subject Headings
- Online social networks., Surfing for women., Sports--Sociological aspects--Criticism and interpretation., Olympics., Kilbourne, Jean., Gill, Rosalind--(Rosalind Clair), Grosz, E. A.--(Elizabeth A.), Foucault, Michel--1926-1984.
- Format
- Document (PDF)