Current Search: Stroh, Thomas F. (x)
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- Title
- Attitudinal Analysis of Study Manual for Ohio Life Insurance Examination.
- Creator
- FIELD, DAVID WATERMAN., Florida Atlantic University, Stroh, Thomas F.
- Abstract/Description
-
The Ohio Association of Life Underwriters received criticism of the study manual it sells to prepare prospective agents to pass the state insurance examination. It undertook a study to learn the extent of this criticism and to determine the need and market for either a new study manual or an oral training course. Questionnaires were sent to both purchasers and users. They were designed to measure the perceived adequacy of the manual and to determine characteristics respondees felt highly...
Show moreThe Ohio Association of Life Underwriters received criticism of the study manual it sells to prepare prospective agents to pass the state insurance examination. It undertook a study to learn the extent of this criticism and to determine the need and market for either a new study manual or an oral training course. Questionnaires were sent to both purchasers and users. They were designed to measure the perceived adequacy of the manual and to determine characteristics respondees felt highly desirable in a superior manual. Both purchasers and users evidenced dissatisfaction extensive enough to indicate a need and a market for a new manual, but no need for an oral training course. A substantial market for a programmed learning manual was found to exist at a price of $10. Substantial dissatisfaction with the present examination was uncovered leading to a recommendation for future study of the adequacy of the examination itself.
Show less - Date Issued
- 1973
- PURL
- http://purl.flvc.org/fcla/dt/13574
- Subject Headings
- Life insurance--Examinations, questions, etc, Life insurance--Study and teaching
- Format
- Document (PDF)
- Title
- AN INVESTIGATION OF THE MULTIPLE ASSOCIATION MANAGEMENT FIRM AS AN EFFECTIVE AND ECONOMIC ALTERNATIVE SOURCE OF MANAGEMENT FOR THE SMALLER VOLUNTARY MEMBERSHIP ORGANIZATION.
- Creator
- MACMILLAN, WILLIAM LEEDOM, III., Florida Atlantic University, Stroh, Thomas F.
- Abstract/Description
-
Very little has been written about multiple association management companies and how they serve voluntary membership organizations. A direct mail questionnaire was used to ascertain organization structure, size and income, services provided, and management method. A second questionnaire was sent to every identifiable multiple association management firm to determine experience of the firm and its principals, structure and income of voluntary organizations managed by these firms, whether or...
Show moreVery little has been written about multiple association management companies and how they serve voluntary membership organizations. A direct mail questionnaire was used to ascertain organization structure, size and income, services provided, and management method. A second questionnaire was sent to every identifiable multiple association management firm to determine experience of the firm and its principals, structure and income of voluntary organizations managed by these firms, whether or not these firms experienced an increase in the number of voluntary organizations managed and in the size of the firm, services they provide to voluntary organizations, and how their client voluntary organizations were previously managed. Secondary research consisted primarily of material published in association trade journals. Multiple association management firms were found to be increasing both in size and number, and more voluntary organizations appear to be selecting this form of management; the primary reasons for this selection are professionalism and cost.
Show less - Date Issued
- 1973
- PURL
- http://purl.flvc.org/fcla/dt/13589
- Subject Headings
- Management--Research, Associations, institutions, etc
- Format
- Document (PDF)
- Title
- Videotape in Manpower Development and Training: a Study of the Use of Videotape in Business and Industry.
- Creator
- Gentry, Guy Cephas, Jr., Florida Atlantic University, Stroh, Thomas F.
- Abstract/Description
-
This thesis surveys the uses of videotape in the business and industrial setting, citing several cases of successful use of the medium in training and development applications. Data from a survey of a selected sample of the membership of the American Society for Training and Development is presented. These data indicate uses of videotape and the subjective evaluations of the respondents of the effectiveness of the medium in sales training, safety training, operations or production training...
Show moreThis thesis surveys the uses of videotape in the business and industrial setting, citing several cases of successful use of the medium in training and development applications. Data from a survey of a selected sample of the membership of the American Society for Training and Development is presented. These data indicate uses of videotape and the subjective evaluations of the respondents of the effectiveness of the medium in sales training, safety training, operations or production training and management development applications. Two objective studies of the effectiveness of videotape are presented. These studies, carried out by the author, involve safety training and production training.
Show less - Date Issued
- 1974
- PURL
- http://purl.flvc.org/fcla/dt/13627
- Subject Headings
- Employees--Training of--United States, Occupational training--United States, Videocassette recorders, Video tape recorders, Video recording
- Format
- Document (PDF)
- Title
- A Value Study of Reasons for Joining and Remaining in a Life Underwriters Association.
- Creator
- Cunningham, R. James, Florida Atlantic University, Stroh, Thomas F.
- Abstract/Description
-
The purpose of this study is to determine if professional life insurance agents are homogeneous in their perceived values for joining and remaining affiliated with their professional association. Comparisons have been made of the values given twenty reasons normally considered important in influencing individuals to join or remain in an association. Comparisons are made of the obtained values from different groups: ordinary agents compared to combination agents, urban agents compared to rural...
Show moreThe purpose of this study is to determine if professional life insurance agents are homogeneous in their perceived values for joining and remaining affiliated with their professional association. Comparisons have been made of the values given twenty reasons normally considered important in influencing individuals to join or remain in an association. Comparisons are made of the obtained values from different groups: ordinary agents compared to combination agents, urban agents compared to rural agents, the effect of serving on the board of directors of a local or state association as compared to not serving. A comparison of the effect that an agent's age, number of years that he is a member of the association, and the number of years that he is in the insurance business has on his perceived value for joining or remaining in the association. These comparisons were made at the state and local association level.
Show less - Date Issued
- 1976
- PURL
- http://purl.flvc.org/fcla/dt/13767
- Subject Headings
- Life insurance agents
- Format
- Document (PDF)
- Title
- The Marketing Strategies and Planning of Business Organisational Trends in Nigeria.
- Creator
- Faluyi, Dalton O., Florida Atlantic University, Stroh, Thomas F.
- Abstract/Description
-
The primary intent of this study is to provide a theory and framework which will aid business managers particularly in Nigeria in deciding between alternative ways of business organization and a system approach to marketing planning. Acting within this frame work, the manager should make decisions which maximize the economic benefits obtainable from marketing planning and strategies, Moreover, the study covered the logic, its assumptions, its consistency, or lack there of and the implications...
Show moreThe primary intent of this study is to provide a theory and framework which will aid business managers particularly in Nigeria in deciding between alternative ways of business organization and a system approach to marketing planning. Acting within this frame work, the manager should make decisions which maximize the economic benefits obtainable from marketing planning and strategies, Moreover, the study covered the logic, its assumptions, its consistency, or lack there of and the implications of marketing planning, marketing research and its application.
Show less - Date Issued
- 1975
- PURL
- http://purl.flvc.org/fcla/dt/13691
- Subject Headings
- Marketing--Nigeria--Case studies
- Format
- Document (PDF)
- Title
- MODEL OF A FEASIBILITY SURVEY APPROACH FOR THE ESTABLISHMENT OF A COMMUNITY SERVICE PROGRAM BY A VOLUNTARY ORGANIZATION.
- Creator
- ORGAN, DON LAWRENCE., Florida Atlantic University, Stroh, Thomas F.
- Abstract/Description
-
Frequently well-intentioned voluntary civic and social organizations embark upon projects intended as beneficial additions to the health and social service complex available within a community. All too frequently such projects are inappropriate, are in conflict with already established programs, and perhaps if developed may well pose a burden on a given community's resources despite the commendable motives of the voluntary organization. The purpose of this thesis is to develop a simplified...
Show moreFrequently well-intentioned voluntary civic and social organizations embark upon projects intended as beneficial additions to the health and social service complex available within a community. All too frequently such projects are inappropriate, are in conflict with already established programs, and perhaps if developed may well pose a burden on a given community's resources despite the commendable motives of the voluntary organization. The purpose of this thesis is to develop a simplified model procedure by which a given community can be surveyed as to the appropriateness of a given project as well as to judge the potential for financial viability. The procedure will be in keeping with the known precepts of effective community social and health planning.
Show less - Date Issued
- 1978
- PURL
- http://purl.flvc.org/fcla/dt/13909
- Subject Headings
- Social surveys--Models--United States, Associations, institutions, etc
- Format
- Document (PDF)
- Title
- THE IMPACT OF TRADE SHOWS ON ASSOCIATIONS AND INDUSTRY: AN EXPLORATORY STUDY.
- Creator
- GROMEK, EDWARD ALEC., Florida Atlantic University, Stroh, Thomas F.
- Abstract/Description
-
The purpose of this study was to evaluate trade shows, expositions, fairs and exhibits, as a source of revenues to associations, and, as a marketing aid to industries in the United States. A comprehensive survey examines identifiable characteristics and relationships between exhibitors and the attendees who take an active part in the various shows and expositions. The study clarifies some of the misinformation and conjecture about trade shows and their future, in addition to providing...
Show moreThe purpose of this study was to evaluate trade shows, expositions, fairs and exhibits, as a source of revenues to associations, and, as a marketing aid to industries in the United States. A comprehensive survey examines identifiable characteristics and relationships between exhibitors and the attendees who take an active part in the various shows and expositions. The study clarifies some of the misinformation and conjecture about trade shows and their future, in addition to providing recommendations for improving the trade show industry.
Show less - Date Issued
- 1976
- PURL
- http://purl.flvc.org/fcla/dt/13788
- Subject Headings
- United States--Fairs, Fairs, Exhibitions
- Format
- Document (PDF)
- Title
- FUTURE MARKET PREDICTION FOR ELECTRIC POWERED AUTOMOBILES IN THE UNITED STATES.
- Creator
- KUGLER, GEORGE CHARLES, Florida Atlantic University, Stroh, Thomas F., Business Communications, College of Business
- Abstract/Description
-
Due to the increased scarcity and price of petroleum based fuels, electric vehicles (EV's) are becoming a viable alternative to internal combustion engine (ICE) powered automobiles. Due to their present limited performance, electric vehicles can replace only a fraction of present ICE automobiles. A quantitative estimate of the market for EV's over the next ten years is arrived at by considering EV performance levels, automobile driving and buying habits of United States automobile purchasers,...
Show moreDue to the increased scarcity and price of petroleum based fuels, electric vehicles (EV's) are becoming a viable alternative to internal combustion engine (ICE) powered automobiles. Due to their present limited performance, electric vehicles can replace only a fraction of present ICE automobiles. A quantitative estimate of the market for EV's over the next ten years is arrived at by considering EV performance levels, automobile driving and buying habits of United States automobile purchasers, and ownership statistics. A maximum market potential for electric automobiles of 30 percent of the new car market in ten years is derived.
Show less - Date Issued
- 1978
- PURL
- http://purl.flvc.org/fcla/dt/13944
- Subject Headings
- Automobiles--United States--Marketing, Electric automobiles--Research
- Format
- Document (PDF)
- Title
- An Investigation of Consumer Motivation Affecting the Purchase of Service Maintenance Contracts.
- Creator
- Casey, Leonard V., Jr., Florida Atlantic University, Stroh, Thomas F.
- Abstract/Description
-
A study was conducted in the state of Florida of persons having service maintenance contracts on their Frigidaire brand appliances to determine the motivations affecting the purchase of the service maintenance contracts. This study was implemented by the use of a random sample, along with a content analysis. As a result of this research it was discovered that the primary reason for this action was an economic motive. It was further learned that none of the offering agencies played upon this...
Show moreA study was conducted in the state of Florida of persons having service maintenance contracts on their Frigidaire brand appliances to determine the motivations affecting the purchase of the service maintenance contracts. This study was implemented by the use of a random sample, along with a content analysis. As a result of this research it was discovered that the primary reason for this action was an economic motive. It was further learned that none of the offering agencies played upon this economic factor in their promotional appeals. Therefore, the following has been concluded: the consumer's purchase of service maintenance contracts was not made due to the efforts on the part of the selling a gents, but rather in spite of them. And, the total market for service maintenance contracts has been restricted because of insufficient stimulation on the part of the selling agents.
Show less - Date Issued
- 1972
- PURL
- http://purl.flvc.org/fcla/dt/12650
- Subject Headings
- Consumers, Motivation research (Marketing)
- Format
- Document (PDF)
- Title
- A Study of Relationships within Marketing Channels in the United States Metal Building Industry.
- Creator
- Daugherty, Thomas Patrick, Florida Atlantic University, Stroh, Thomas F., Department of Marketing, College of Business
- Abstract/Description
-
"The strength of the metal building industry lies in a loyal long term dealer-manufacturer relationship." This quote was the beginning statement made during an interview by Mr. Jerry Bell, Director of the Metal Building Dealer's Association. Mr. Bell has isolated, as most important, a relationship which is responsible for over 800 million dollars of annual sales and the employment of over 14,000 people at the manufacturer's level. Countless others are employed by dealerships in the sales and...
Show more"The strength of the metal building industry lies in a loyal long term dealer-manufacturer relationship." This quote was the beginning statement made during an interview by Mr. Jerry Bell, Director of the Metal Building Dealer's Association. Mr. Bell has isolated, as most important, a relationship which is responsible for over 800 million dollars of annual sales and the employment of over 14,000 people at the manufacturer's level. Countless others are employed by dealerships in the sales and construction of this relatively new system of construction which has made significant market penetration in the non-residential low rise construction market. The relative well being of this important dealer-manufacturer relationship is the subject of this study.
Show less - Date Issued
- 1980
- PURL
- http://purl.flvc.org/fcla/dt/14034
- Subject Headings
- Buildings, Prefabricated--Trade and manufacture, Buildings, Prefabricated--United States--Marketing
- Format
- Document (PDF)
- Title
- AN INVESTIGATION OF REAL ESTATE AGENTS OWN PROFESSIONAL IMAGE COMPARED TOHIS ACTUAL BEHAVIOR IN THE STATE OF OREGON.
- Creator
- HERHOLD, ALLEN DAVID, Florida Atlantic University, Stroh, Thomas F., College of Business, Business Communications
- Abstract/Description
-
This thesis was prepared as a study of the real estate agent's own professional image compared to his actual behavior in the state of Oregon. Methods employed in substantiating this concept and its corollaries include: questionnaire, interviews, and scholarly research. The thesis is divided into two objectives, testing three hypotheses. The categories for measurement include breakdown in the agent's knowledge of technical aspects of conducting real estate transactions and a breakdown in...
Show moreThis thesis was prepared as a study of the real estate agent's own professional image compared to his actual behavior in the state of Oregon. Methods employed in substantiating this concept and its corollaries include: questionnaire, interviews, and scholarly research. The thesis is divided into two objectives, testing three hypotheses. The categories for measurement include breakdown in the agent's knowledge of technical aspects of conducting real estate transactions and a breakdown in performance due to a lack of follow-up on details to conclude a real estate transaction. After extensive analysis employing the projective technique, it was found that remedial programs should be instituted in both areas.
Show less - Date Issued
- 1972
- PURL
- http://purl.flvc.org/fcla/dt/13504
- Subject Headings
- Real estate agents--Oregon
- Format
- Document (PDF)
- Title
- MARKETING STRATEGY FOR A NEW PREPARATORY SCHOOL IN MEXICO CITY.
- Creator
- PASQUEL, RAUL MIRANDA., Florida Atlantic University, Stroh, Thomas F., College of Business, Department of Marketing
- Abstract/Description
-
The marketing strategy for a new preparatory school in Mexico City is based on a careful research of the market represented by students about to finish middle education and of their parents. This pointed out needs, wishes and interests of young people and the aims and aspirations of their parents in relation with the educational growth of their offspring. This thesis starts from the description of educational problems in Mexico as well as different levels and systems now applied in education....
Show moreThe marketing strategy for a new preparatory school in Mexico City is based on a careful research of the market represented by students about to finish middle education and of their parents. This pointed out needs, wishes and interests of young people and the aims and aspirations of their parents in relation with the educational growth of their offspring. This thesis starts from the description of educational problems in Mexico as well as different levels and systems now applied in education. It shows the distribution of the students population, to obtaining such conclusions that facilitated the design of a model junior college to be made a reality having a main objective of defining a unique philosophy, establishing an organization and designing academic plans and programs.
Show less - Date Issued
- 1975
- PURL
- http://purl.flvc.org/fcla/dt/13701
- Subject Headings
- Business Administration, Marketing
- Format
- Document (PDF)